By - Sandi Webster

The Do’s and Don’ts for an Effective Social Media Strategy

So, you’ve done your mid-year business review and have taken the steps to completely overhaul your strategic business plan and make changes for the rest of the year, but what about your social media marketing strategy? If you have yet to implement social media into your strategy and you’re determined to use it as a weapon in your marketing arsenal,

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By - Sandi Webster

Marketing Can and Should Get You Sales

  Successfully promoting your goods or services can result in impressive revenue growth for your business. Whether your business is in the start-up phase or not, marketing can, and should, get you sales! Begin by creating a marketing strategy that will outline how you’ll go about marketing your products or services.   Here are a few tips to include in

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